Project Statement

This project involved taking a recent company-related event and using web scraping techniques and R Script to determine consumer sentiment scores for a current issue. In this case, my team and I analyzed consumer reactions to the Boeing and Alaska Airlines door incident to make three data-backed recommendations for dealing with the backlash of the event and mitigating future risk.

Project Skills

Using R Script to analyze consumer sentiment and create graphical models to visualize data.

Web scraping from Reddit, Twitter (X).

Developing an insight and making risk-mitigation recommendations from data.